arka buro — Saperavi Cafe Website Development

Scope of Work

Website Design
Website Layout
Frontend
Backend
SEO
Photoshoot
Copywriting

saperavicafe.com

Made in 43 days
Moscow, Russia

About the Project

We were commissioned to reimagine the Saperavi Cafe website — with a focus on modernisation, enhanced usability, and an elevated aesthetic that resonates with the brand.
The process began with a comprehensive audit of the existing website, enabling us to identify key opportunities for improvement. This resulted in a carefully considered structural overhaul, ensuring that every element aligns to deliver a cohesive, effortless user experience.

Menu Page Framework

CJM — Customer Journey Map

Colour Palette

The colour palette was subtly refreshed, introducing rethought tones which evoke the restaurant’s distinctive atmosphere.

Colour Palette

Photography

Photography was meticulously curated to reflect the atmosphere of Saperavi Cafe — capturing its cuisine, ambience, and atmosphere. Animated squared buttons lend a tactile, modern accent that harmonises with the overall design.

Satsivi with Shrimps and Adjarian Khachapuri

Pokrovka 5/5. The 2-nd Floor

Unknown Author

Pokrovka 5/5. The Oak Staircase Leading to the Second Floor

Website Layout

We introduced a strict squared grid framework, complemented by a sidebar and burger menu, which keeps the user experience continuous throughout all the pages.

Menu Screen — Desktop

Menu Screen — Mobile

Typography

The typography — combining George and Geologica type families — establishes a contemporary, characterful foundation for the new visual language.

Geologica Extralight

George Regular

Final Results

SEO — +25%
Best Practices — +17%
Accessibility — +25%
Conversion — +2.5%

Website Rates — Before / After the Redesign

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Contacts

Social

Typeface

arka Sans type family

Copyright